Motorola Strengths and Weaknesses

Motorola’s business principles:

• Responsibility to society
• Responsibility to customers
• Responsibility to environment
• Responsibility to stake holders and employees. 

1. SWOT ANALYSIS 
2. STRENGHTS 
3. WEAKNESS 
4. Leader in innovation Less user friendly Global brand reputation Less penetration Wide portfolio Fail in supply chain management Wide distribution Dint realize the potential of Asian markets Wide customer base 
5. 
   
6. OPPURTUNITIES 
7. THREATS Benefit of brand to widen its product line Nokia and other competitors Developing countries Perception of customers Risk involvement Promotional activities Very tangible No support from suppliers and consumers Asian markets
8. 
   
9. Analyzing Swot for Motorola Swot matrix Internal strengths External weakness External opportunities strength – opportunities strategy Weakness- opportunities strategy External threats Strength- threats strategy Weakness- threats strategy

Conclusion:

• Should end the barbarian wars of the clones 
• Should work more on organizational structure
• Should work on supply chain management and dealers 
• Promotional activities for boost up in sales 

http://www.slideshare.net/rameshbift/motorola-presentation

Strengths 

• Motorola is one of the world's leading providers of wireless communications, semiconductors and advanced electronic systems, components and services. 

• Motorola is an inventor of technology and has first-mover advantage. 

• In the early years, Motorola controlled the emerging U.S. market for wireless communication devices such as cellular telephones, pagers and high-frequency radios. 

• Motorola maintains sales, service and manufacturing facilities throughout the U.S. and conduct business in international markets. 

• Motorola is strongly committed to delivering customer satisfaction, continuous improvement, and setting new standards of quality through their development of the Six Sigma Quality Improvement Process. Six Sigma is an analytical, statistical Approach that is used to improve the quality of manufacturing processes and to eliminate defects (Michael A Hatt, 2011).

Weaknesses 

• Motorola maintained old strategies in doing business, was conservative and unambitious. 

• Motorola was complacent in its leadership position in the U.S. market, and failed ...